The agency

Created by Cynthia and Philippe, wiiv. is the meeting of two passionate individuals, dedicated to business, branding, trends, and entrepreneurship.

Passion.

Design.

Business.

business intelligence, business design

Our Mission
Not all products become brands. Those that earn it embody hours of work, high standards, and conviction. Our mission: to make that visible. For everyone who encounters your brand to recognize it, desire it, and immediately understand its value. Building a brand is an adventure you can only undertake with those who live it passionately.
Trends come and go, and this has always fascinated me. I love discovering new brands and imagining them in the near future where they will finally be recognized as market leaders. There's a place for every brand, and it's my role to find it for you: market positioning, brand image, strong messages, and clearly identified targets. We will make your brand as visible as it deserves to be.
Cynthia De Paz Co-founder wiiv.
Creating in a world where everything already exists, where attention has become the rarest and most coveted resource. This is a challenge we understand better than anyone. That's why at wiiv we build visible, recognizable brands that attract attention – and the right kind of attention. When we see the passion you put into your products, we find it deeply unfair that they are not recognized for their true value simply due to a lack of branding. You've done the hard part, and we make sure the world knows it.
Philippe Guibert Co-founder wiiv.

Meet

We are available to you in Paris, Bordeaux, Lyon, Milan and internationally.

100+ brands included

Cynthia and Philippe have been supporting brands and entrepreneurs for over 14 years.

Already great clients, and soon one more.

Thank you.

Our brand produces

To test our strategies and experience the day-to-day life of a product brand founder, we created our own brand from scratch. We now have a perfect understanding of your challenges.

We all

love

billy

Learn more

wiiv is not an agency like the others.
The two partners, Cynthia and Philippe, are passionate about brands, products, and trends. So passionate, in fact, that they launched their own product brand to experience the process from A to Z and understand you even better.
What kind of brands do you work with?

Primarily product brands launching, evolving, or repositioning. E-commerce and redistributed, often lifestyle, with packaging. Often founders who want to grow their sales, their market impact, and their brand's reputation.

How could Wiiv's branding / rebranding help me?
How is Wiiv's branding different?
Why choose wiiv as your branding agency?
How can I be sure you can help me?
Why did wiiv launch its own product brand?

Where to meet?

In Paris, Lyon, Bordeaux, Milan, and also regularly in New York, our associates meet you close to your home. How about we start by getting to know each other through a video call?

Make an appointment Make an appointment

Paris

Our head office is in Paris, as are many of our clients. It's always a pleasure to meet you in your offices or around Paris.

Lyon

Historically, wiiv has always had an office in Lyon. Today, Cynthia is regularly in Lyon to meet our clients and to meet with you.

Bordeaux

Philippe is now based in Bordeaux, which allows him to meet with you throughout the Aquitaine and South-West regions.

Milan

Cynthia is very regularly in Milan to monitor trends, fashion and upcoming styles, and she will be happy to meet with you there.